The world is experiencing a digital revolution. Luxury brands are continually challenged to keep up with a tech-savvy consumers who have adopted modern preferences to view, learn about and buy Read More
You Can’t Convert a Customer on the Phone: How Live Chat Changes the Game
Many brands think that having a call center to field customer service phone calls is the way to go. Here’s a tool that provides a better customer experience and ultimately more conversions.
Top 3 Things Gucci Realized they Needed to Change, and How it Grew their Conversion Rate
The luxury fashion giant Gucci launched its latest virtual shopping service to offer clients in-store experiences online, and it resulted in an incredible increase to its conversion rate.
Top 3 Ways Jewelry Brands are Helping Shoppers Find the Perfect Gifts for Mother’s Day
There is no doubt that mothers hold a special place in our hearts. A recent study by Search Engine Journal reveals that US shoppers spend $21.2 billion on Mother’s Day Read More
Experiential Marketing Goes Online with Video Shopping Technology
Over the last year, the pandemic forced stores to shutter, compelling brands to get creative with their online retailing. Many brands have pivoted to incorporate video shopping into their online…
4 E-commerce Tips to Take Your Virtual Store to the Next Level
E-commerce professionals tend to be data driven, basing marketing decisions on the metrics that tell them what’s working—and what isn’t—on their websites. Most know, for example, that the average shopping…
Top 3 Virtual Retailing Tips for E-Commerce Managers to Differentiate Themselves
More and more companies are shifting their focus to online sales, be it to cater to the need for an increasingly distanced shopping experience or to make life easier on…
How to Maximize Sales During Another Lockdown
One tech company has developed a solution to avoid potential loss that retailers are facing due to the pandemic. Brick and mortar are facing a 14% drop in sales, as…
Prepare Your Customer Service Team for the Holidays
The season between Cyber Monday through New Year’s Day has always been a bustling, hectic time for retailers. With a global health crisis limiting in-store shopping abilities, it’s more vital…
6 Industries That Must Pivot to Virtual Shopping
With the global pandemic having an unprecedented effect on the retail sector, innovative technology companies are rapidly inventing platforms and systems to help shuttered businesses continue operating. Although individual state…